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ABOUT

Wear Your Label sparked as a small idea: clothing to create conversations about mental health. We wanted to encourage individuals to take ownership over their mental health, rather than fear the labels that so often define us. What started as a side project in school, grew slowly in our small city, and then began to make international headlines: fashion tackling the stigma surrounding mental illness.

BEHIND THE BRAND

Meet Addie: Wear Your Label's Executive Assistant

June 22, 2016

Meet the #WYLfamily. Addie began as an intern in February and in May she came on full time as our Executive Assistant. From organizing events to answering e-mails, she helps... Read More

Depressed Cake Shop

June 09, 2016

This time last year, during what we now call "The Buzzfeed Era" we were picked up by a bunch of international press outlets; Wear Your... Read More