18 months ago, we were accepted into the Joe Fresh Centre for Fashion Innovation: a new startup accelerator specifically geared towards helping fashion-related startups grow.
When we started the program, we had just been featured in a press blitz, were re-arranging our supply chain, and trying to figure out how to actually run Wear Your Label as a growing business (not just a passion project). Expanding from New Brunswick to Toronto was a big part of this. The Joe Fresh Centre provided mentoring, office space, and connections that helped mould us into the brand you see today.
This April, our time in the Joe Fresh Centre ended and we *graduated* alongside some other rad startups in the fashion, tech & beauty space. We were also awarded $15,000 to help us in the next steps going forward!
It's amazing how quickly time goes by - and we're so grateful to everyone at Ryerson, and Joe Fresh, who have been so supportive over the past 18 months. We can't wait for what's ahead - including more partnerships, products and events. Thank-you to everyone who has been with us on this journey... Stay tuned!
Founder & CEO