Role Model: Luke McMaster

What is a Role Model? Not too long ago, we decided that it wasn't enough to cast fashion models based on height and comp cards. We wanted to showcase the stories of real people, who are brave enough to wear their label. Luke is one of those Role Models. 



Luke McMaster is a Canadian singer and songwriter. He gained fame in his early years being one half of the pop duo McMaster and James. In 2002, Luke went solo and has been living in Toronto songwriting and producing. He's been involved with the Canadian Idol Song Writing Camp, Instant Star, Song for Africa Organization, and most recently released his new album: TRENDING.

We are so excited to have Luke on board as a Role Model. Luke shares his thoughts on why it's important to support mental health awareness in our latest video:


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